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Netcapital Inc. operates as a fintech company with a technology platform that allows private companies to raise capital online and provides private equity investment opportunities to investors in the United States. The company's Netcapital Advisors offers marketing and strategic advice and takes equity positions in select companies. It also provides various services, including an automated onboarding process, filing of required regulatory documents, compliance review, a custom-built offering page on its portal website, email marketing, third-party transfer agent and custodial services, and rolling closes, which provide access to liquidity before the final close date of offerings, as well as assistance with annual filings and direct access to the team for ongoing support. In addition, the company offers advisory services, which include incubation of technology start-ups, investor introductions, online marketing, website design and software development, message crafting including pitch decks, offering pages, and ad creation, strategic advice, and technology consulting services. Netcapital Inc. is based in Boston, Massachusetts.